Carmel Digital Solutions
Atkins Fine Clothiers
Atkins Fine Clothiers
Before Transformation
Adam, the owner of Atkins, told me they spent a lot on another web development company, but the result was a website full of bugs and a design they weren’t happy with. Below is how it looked before:
Our Process & Custom Solutions for Atkins
Atkins Fine Clothiers in Carmel Plaza offers a stunning in-store experience, and our challenge was to bring that same warmth and sophistication to their online presence. To do this, we created an immersive background video that welcomes visitors the moment they land on the site. The video showcases the store’s elegant interior and carefully curated items, playing in full-screen on both PC and mobile—optimized with a portrait version for smaller screens.
With their extensive collection of men’s and women’s clothing, we knew navigation had to be effortless. We added two clear call-to-action buttons over the video: one for men’s collections and one for women’s. Just below, we included a dynamic slider that lets users switch between best-sellers for men and women with a single click. A "Shop by Brands" slider follows, making it easy to explore their diverse offerings. Additionally, on the collection pages, we included a filter to help users quickly find the right items, making the shopping experience even more streamlined and tailored to individual preferences.
To enhance navigation further, we integrated an advanced search bar that works seamlessly across all pages and collections. This search feature not only displays categorized results but also presents them with images, making it simple for users to find exactly what they’re looking for in a visually appealing way.
Some collections require a personalized touch, so instead of standard buy buttons, we introduced a "Get a Quote" option. Atkins often sources specific items for their clients, so we built a feature slider allowing visitors to browse vendor sites directly and request the model they want—all with the promise of a better price.
Each brand they represent has a unique story behind its craftsmanship, reflecting the artistry and dedication that define their creations, so each product page includes a button that shares the story behind the brand, bringing to life the craftsmanship and quality that make their pieces unique. The site also makes connecting easy, with a prominent call button for mobile users and a clearly displayed phone number for desktop visitors.
We carefully work on each image, cleaning the background, retouching, and optimizing it for the web. With a large inventory, this process not only enhances the visual appeal and presents the items in an elegant way, but also ensures faster page loading times, which is crucial for both user experience and SEO.
To further engage customers and boost SEO, we developed a blog section that highlights the artistry behind their collections.
Additionally, we created an exclusive Signature Access page to reward loyal clients. This page is designed to encourage customers to spend $10k over time and unlock access to a curated collection with special pricing reserved just for them. It’s a way to offer exceptional value to their most dedicated clients and provide them with a truly personalized shopping experience.
The overall design is sleek and refined, perfectly reflecting the timeless elegance of Atkins Fine Clothiers.
Ready to Bring Your Vision to Life?
Whether you're looking to elevate your brand or create a memorable online experience, we're here to make it happen.
Let’s work together to turn your ideas into reality. Click here and fill out the form to receive a quote.
Before Transformation
Adam, the owner of Atkins, told me they spent a lot on another web development company, but the result was a website full of bugs and a design they weren’t happy with. Below is how it looked before:
Our Process & Custom Solutions for Atkins
Atkins Fine Clothiers in Carmel Plaza offers a stunning in-store experience, and our challenge was to bring that same warmth and sophistication to their online presence. To do this, we created an immersive background video that welcomes visitors the moment they land on the site. The video showcases the store’s elegant interior and carefully curated items, playing in full-screen on both PC and mobile—optimized with a portrait version for smaller screens.
With their extensive collection of men’s and women’s clothing, we knew navigation had to be effortless. We added two clear call-to-action buttons over the video: one for men’s collections and one for women’s. Just below, we included a dynamic slider that lets users switch between best-sellers for men and women with a single click. A "Shop by Brands" slider follows, making it easy to explore their diverse offerings. Additionally, on the collection pages, we included a filter to help users quickly find the right items, making the shopping experience even more streamlined and tailored to individual preferences.
To enhance navigation further, we integrated an advanced search bar that works seamlessly across all pages and collections. This search feature not only displays categorized results but also presents them with images, making it simple for users to find exactly what they’re looking for in a visually appealing way.
Some collections require a personalized touch, so instead of standard buy buttons, we introduced a "Get a Quote" option. Atkins often sources specific items for their clients, so we built a feature slider allowing visitors to browse vendor sites directly and request the model they want—all with the promise of a better price.
Each brand they represent has a unique story behind its craftsmanship, reflecting the artistry and dedication that define their creations, so each product page includes a button that shares the story behind the brand, bringing to life the craftsmanship and quality that make their pieces unique. The site also makes connecting easy, with a prominent call button for mobile users and a clearly displayed phone number for desktop visitors.
We carefully work on each image, cleaning the background, retouching, and optimizing it for the web. With a large inventory, this process not only enhances the visual appeal and presents the items in an elegant way, but also ensures faster page loading times, which is crucial for both user experience and SEO.
To further engage customers and boost SEO, we developed a blog section that highlights the artistry behind their collections.
Additionally, we created an exclusive Signature Access page to reward loyal clients. This page is designed to encourage customers to spend $10k over time and unlock access to a curated collection with special pricing reserved just for them. It’s a way to offer exceptional value to their most dedicated clients and provide them with a truly personalized shopping experience.
The overall design is sleek and refined, perfectly reflecting the timeless elegance of Atkins Fine Clothiers.
Ready to Bring Your Vision to Life?
Whether you're looking to elevate your brand or create a memorable online experience, we're here to make it happen.
Let’s work together to turn your ideas into reality. Click here and fill out the form to receive a quote.
